Work with academic institutions to help optimize performance and durability of batteries

Solution Details:

Pain Point:  High initial costs for the consumer

General Implementation Strategy:  Reduce risk and cost of battery

Primary Actors:  Universities/Colleges

Other solutions to this pain point:

• City/regional/state rebate program for purchase/lease or retrofit of plug-ins
• Help to offset the cost of plug-in leasing using a buy down program
• Eliminate vehicle registration and license fees
• Eliminate DMV and registration fees
• Sales tax exemption
• Battery lease service
• Low interest leases for plug-ins
• Property tax reduction
• Low interest capital loans for plug-ins
• Implement car share model
• Home charging station warranty
• Pooled-purchase plug-in orders
• Government-sponsored battery warranty program
• Increase battery research funding
• Endorse national commitment to building domestic batteries
• Explore/support secondary battery markets
• Battery collection and recycling programs
• Light weight, aerodynamic vehicles
• Advances in battery technology
• Shorten expected lifetime of battery
• Match battery size with consumer driving habits
• State-level tax rebate program
• Provide plug-in vehicle grants and loans
• City financed lease buy-down program
• Federal or state feebates
• Remove tax barriers completely for plug-ins
• R&D and implementation incentives for conversion market
• Help consumers understand full life-cycle value of battery

Other solutions that fall into this general strategy:

• Government-sponsored battery warranty program
• Increase battery research funding
• Endorse national commitment to building domestic batteries
• Explore/support secondary battery markets
• Battery collection and recycling programs

Other solutions for this primary actor:

• Local universities/colleges provide campus charging and free parking for plug-ins
• Ensure plug-ins are used as high-profile vehicles
• Focus on electric vehicle education
• Universities/colleges provide educational plug-in programs for students and consumers

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