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Download the Project Get Ready Menu
You can also download our very detailed research document, which explains how we developed this menu.
Summary:
15 “Must Have” Actions*
Barrier: Not enough cars in the pipeline, OEMs need proof of future consumer demand
1. Corporate/city/state fleets commit to buy a certain number of plug-ins (RFPs for major purchases).
Suggested target: 180 vehicles, or five fleets purchasing or converting 30 plug-ins each
2. Stakeholder group provides a place for interested consumers/fleets to register early, and put cash down to reserve plug-ins (cash used for readiness where possible).
Suggested target: 5,000 commitments in first 2 years
Barrier: How can we manage this as a multi-sector, city-wide project?
3. Create collaborative stakeholder group within the community to help regulatory, commercial, and community interests align. Sign on to a clear regional plan (based on this menu!). Plan should give consideration to BEVs, PHEVs, EREVs, LS-EVs, and conversions.
4. Have one “champion” whose job it is to keep this group moving forward, who has authority
Suggested target: part time job, 20 hours/week
Barrier: How can we bring down upfront costs for consumers?
5. Work with banks and dealers to offer low-interest loans for plug-ins, based on projected lower operating costs from gas savings.
6. Bundle all key incentives at vehicle point of purchase (home charger vouchers, rebates, etc.)
Barrier: Consumer hesitation at diving into a new paradigm for mobility
7. Perks: access to HOV lanes, free tolls/downtown parking, reserved airport parking.
8. Create consumer, city government, local business and utility education plans including test drives and “quick lease” options to individual and fleet consumers as well as high profile drivers.
9. Reduced (or free) electricity rates for charging.
Barrier: Red tape around infrastructure installation
10. Fast-track permitting for charging stations.
11. Ensure new and reconstruction/renovation building codes support the operation of plug-ins.
Barrier: What if these cars exacerbate my peak load?
12. Tie provisions of free home and public charge spots, as well as free or cheaper electricity, to either utility override power or “no charge” times.
Barrier: Who will pay for infrastructure?
13. Local employers/retailers provide some charge stations at parking decks.
Suggested target: 4,000 workplace stations (because 60% of car-owners are assumed to have home stations)
14. Install public charge spots in high-traffic zones and parking areas, either with public money (via utility or gov’t for the first 2% of vehicles) or private money that uses the stations to market.
Suggested target: 1 charging station for every 100 vehicles not including workplace charging stations
15. Provide affordable and available—or free—Level 2 home-charger/driveway circuit installation.
Suggested target: 6,000. We assume 60% of our 10,000 car-owners have driveways/garages.
Funkymoto electric vehicles Inc., our start-up in Victoria, is launching a volunteer, grassroots initiative (as a random act of greenness) to foster the proliferation of rooftop energy and water catchment. “1000SensibleRooftops” will enable willing volunteers to campaign our neighbourhoods until every resident has heard and learned about the options in Solar thermal, Photovoltaic, rainwater catchment and green roof design. Our urban roof scape can be harnessed to create a more efficient and robust supply of water and energy for our cities and towns. I look forward to discussing this with others in your project.
Posted by Gerry Gaydos February 26th, 2009 at 7:39 pmGood news Gerry.
Posted by Tim Molnar April 17th, 2009 at 2:09 pmI moved from Victoria to Saskatoon in 2006. The solar roof top aspect is especially meaningful here as we get enormous amounts of sunlight all year long.
Good luck on your initiative.
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